Page 73 - AJMAN TOURISM PR REPORT - September 2024

The promotional tour includes visits to Almaty, Tashkent and Baku, during which the Department is
highlighting Ajman’s latest tourist destinations and new projects which aim to enhance the
Emirate’s position as a global tourist destination.
Big growth

Ajman is currently witnessing a substantial increase in tourists from the CIS countries, recording an
exceptional increase of 12 per cent visitors and 12 per cent increase in nightly accommodations.
This is a testament to the growing attractiveness of the emirate as a tourist destination. There has
been a marked increase of 3 per cent in hotel occupancy rate, along with a 5 per cent increase in
room revenues as compared to the previous year.
Mahmood Khaleel Alhashmi said: “The key goal of the promotional tour is to enhance Ajman’s
position as a leading tourist destination at a regional and global scale. Our visit to the CIS is aimed
at deepening strategic relations with our key partners, and further explore newer avenues for
cooperation ad exchange of expertise.”
He added: “During the promotional tour, we are showcasing Ajman’s rich heritage and ongoing
transformation as a unique cultural and tourist destination within the UAE, enabling us to draw
more visitors. We are confident that all these efforts will create new opportunities for sustainable
economic growth and reinforce Ajman’s position as a global tourist attraction.”

Tourism goals

Ajman Tourism Development Department is making a strategic move through this tour, aiming to
achieve a wide array of goals, raising international awareness on the position of the emirate as a
unique tourist destination, and educating the international market on the unique experiences that
Ajman offers. It seeks to reinforce collaborations with global partners, further contributing to
creating new opportunities for cooperations and knowledge sharing. Furthermore, the Department
aims at expanding tourism opportunities from CIS countries, boosting number of visitor and
tourism revenue, supporting the local economy by increasing hotel income and creating new
employment opportunities.

https://www.travelsdubai.com/15-Sep-2024/ajman-rolls-out-campaign-to-woo-tourists-from-cis-
countries