Page 77 - AJMAN TOURISM PR REPORT - September 2024

9/18/24, 11:00 AM Ajman Tourism Development Department eyes more tourists from CIS markets
promotional tour to the CIS under the leadership of His Excellency Mahmood Khaleel
Alhashmi, Director General of the Ajman Tourism Development Department. The tour, which is

being held from September 14 to September 21, has been organised to reinforce
collaborations with representatives from the tourism sector of Kazakhstan, Uzbekistan, and

Azerbaijan in a move to attract more tourists to the emirate of Ajman.
The promotional tour includes visits to Almaty, Tashkent and Baku, during which the

Department is highlighting Ajman’s latest tourist destinations and new projects which aim to
enhance the Emirate’s position as a global tourist destination.

Ajman is currently witnessing a substantial increase in tourists from the CIS countries,
recording an exceptional increase of 12 per cent visitors and 12 per cent increase in nightly
accommodations. This is a testament to the growing attractiveness of the emirate as a tourist

destination. There has been a marked increase of 3 per cent in hotel occupancy rate, along
with a 5 per cent increase in room revenues as compared to the previous year.

His Excellency Mahmood Khaleel Alhashmi said: “The key goal of the promotional tour is to
enhance Ajman’s position as a leading tourist destination at a regional and global scale. Our

visit to the CIS is aimed at deepening strategic relations with our key partners, and further
explore newer avenues for cooperation ad exchange of expertise.”

He added: “During the promotional tour, we are showcasing Ajman’s rich heritage and
ongoing transformation as a unique cultural and tourist destination within the UAE, enabling

us to draw more visitors. We are confident that all these efforts will create new opportunities
for sustainable economic growth and reinforce Ajman’s position as a global tourist attraction.”

Ajman Tourism Development Department is making a strategic move through this tour, aiming
to achieve a wide array of goals, raising international awareness on the position of the emirate
as a unique tourist destination, and educating the international market on the unique

experiences that Ajman offers. It seeks to reinforce collaborations with global partners, further
contributing to creating new opportunities for cooperations and knowledge sharing.

Furthermore, the Department aims at expanding tourism opportunities from CIS countries,
boosting number of visitor and tourism revenue, supporting the local economy by increasing

hotel income and creating new employment opportunities.

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