Page 8 - KAEC PR REPORT - MAY 2024
P. 8
Press Release
Emaar, The Economic City signs agreement with Aramex
to advance logistics sustainability in KAEC
Under this agreement, both parties will implement cutting-edge,
sustainable logistics solutions to minimise environmental impact and
improve operational efficiency
02 May 2024- Emaar, The Economic City, the master-developer of King Abdullah Economic
City (KAEC), has signed an agreement with Aramex, a leading global provider of
comprehensive logistics and transportation solutions, to implement sustainable and value-
added logistics solutions in KAEC to minimise environmental impact and enhance operational
efficiency.
The agreement was signed by Sami Al-Najrani, Chief Operating Officer and Advisor to the
Chairman, KAEC; and Mahmoud Asha, General Manager for Western Region, Aramex, on
behalf of Mr. Abdulaziz Abdullah Al Nuwaiser, the General Manager, during a ceremony
attended by numerous renowned personalities. Rayan Albakri, Deputy Minister of Logistics
Services at the Ministry of Transport and Logistic Services; Mazen AlSaleh, Vice Secretary
General - Economic Cites at Economic Cities and Special Zones Authority (ECZA); and
Mansour Al Salem, the Managing Director of Emaar, The Economic City, attended this
ceremony.
By adopting a phased approach, both parties will implement various innovative logistics
solutions in multiple phases, with phase 1 entailing the deployment of Aramex Bot deliveries
in selected areas, such as Baylasan and Marina Areas, which will allow the introduction of
diverse technologies. This will contribute to enabling maximum convenience, enhancing
operational speed and efficiency, reducing cost, as well as driving sustainability.
The agreement further includes numerous provisions, all of which are aimed at paving the way
for green logistics within KAEC, emphasising its commitment to fostering innovation and
sustainability. It provides numerous benefits for all the stakeholders involved, including
improved environmental sustainability and enhanced logistical capabilities. The first multi-
compartment robot used for logistics operations, custom-designed by Aramex through the
support of its partner Ottonomy, allows for multiple deliveries per trip, thus optimizing overall
operations and paving the way for cheaper delivery costs. Moreover, robot deliveries follow
optimal routes, avoid traffic and manoeuvre through congested urban areas with minimal
disruption, significantly improving delivery speed and efficiency. In addition, since Bots are
electrically powered and emit zero emissions, their integration would substantially lower
carbon footprints. Through the flexibility of scaling up and down the Bot fleet, it can
additionally adapt to both peak and off-peak seasons. It also complies with traffic regulations
with the use of advanced sensors and algorithms to efficiently identify obstructions and prevent
collisions.