Page 650 - SOBHA REALTY QUARTERLY PR REPORT - JANUARY-MARCH 2024 (ENGLISH )

2/8/24, 4:44 PM Sobha Realty acquires first-ever naming rights, renames Arsenal FC training ground to ‘Sobha Realty Training Centre’ | Australia H…
Ravi Menon, Co-chairman of Sobha Realty, said: “At Sobha Realty, we aim to establish robust partnerships that transcend boundaries, and our
journey with Arsenal exemplifies this ethos. From securing the naming rights at The WM club to becoming a Principal Partner and renaming the
club’s training ground as “Sobha Realty Training Centre”, highlights the evolution of our collaborations and our commitment to fostering
excellence.

“Together, we seek to leave a lasting legacy and make a significant impact that goes beyond sponsorship. This collaboration represents our
commitment to quality, expansion and innovation, not just in the US and the UK, but on an international scale. Our global targets complement
Arsenal’s remarkable legacy and together we aim to explore new horizons.”

Francis Alfred, Managing Director of Sobha Realty, said: “We are delighted to extend our partnership with Arsenal to new heights by securing
this landmark naming rights under which the club’s training ground will be renamed Sobha Realty Training Centre.

“The agreement highlights our steadfast commitment towards promoting excellence in both real estate and sports, as it paves new paths of
development for both Sobha Realty and Arsenal. As the first-ever naming rights partner of Arsenal’s training ground, we seek to leverage our
extensive experience in the field of real estate development to create an ideal environment for players and staff. The partnership exemplifies our
robust commercial strategy and efforts to establish a stronger presence in international markets.”

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