Page 54 - UNION PROPERTIES GENERAL REPORT - APRIL 2025

4/15/25, 10:24 AM Marwan Ahmed Bin Ghalita inaugurates 21st edition of ‘IPS 2025’ with unprecedented global participation
confidence in Dubai’s investment landscape and reinforces our goals to enhance transparency and market
attractiveness.”

He further emphasised the alignment of IPS 2025 with the Dubai Real Estate Sector Strategy
2033, highlighting its role in positioning the emirate as a globally competitive and future-ready real estate
destination.

A Comprehensive Government Vision to Strengthen Dubai’s Global Real Estate Leadership:

Dubai Land Department’s stand at the exhibition represents an integrated model for unifying the efforts of
government entities involved in the development and governance of the real estate ecosystem. It brings together
Dubai Municipality and the Dubai Rental Disputes Center under a unified vision to support the sustainable
development of the sector. Through its participation, DLD showcases a selection of its pioneering strategic
initiatives recently launched to achieve the objectives of the Dubai Real Estate Sector Strategy 2033, the Dubai
Economic Agenda D33, the Dubai Social Agenda 33, and the Dubai 2040 Urban Master Plan, thereby
reinforcing the emirate’s leadership as a global capital for real estate innovation and the world’s top investment
destination.

These initiatives include: the ‘Real Estate i’ promotional initiative, which enhances the global visibility of
Dubai’s real estate sector through strategic partnerships with leading developers; ’She Pioneers’ which aims to
strengthen women’s roles and contributions to the sustainability of the real estate market; and the ‘Real Estate
Tokenisation Project,’ positioning Dubai as the first entity in the Middle East to adopt blockchain technologies
in property registration.

The stand also highlights the ‘Tayseer’ initiative, designed to activate owners’ committees and promote
transparency in jointly owned properties, and the ‘Tamkeen’ programme, which attracts and empowers Emirati
talent to lead the future of the real estate sector. Additionally, the ‘Dubai Real Estate Broker
Programme’ expands Emiratisation opportunities within real estate brokerage.

Other initiatives include the Real Estate Investment Trusts (REIT), which aims to attract local and
international real estate investment funds; the ‘Freehold Ownership’ initiative, allowing the conversion of 457
plots in Sheikh Zayed Road and Al Jaddaf into freehold properties for all nationalities—boosting property value
and attracting new investor segments; the ‘Strata Registration’ initiative, which increases ownership options
for Emiratis; and the ‘Real Estate Advertising Governance Platform’, powered by AI to ensure compliance
and transparency.

Finally, the ‘Real Estate Evolution Space (REES)’, initiative serves as a cutting-edge platform designed to
accelerate digital transformation and solidify Dubai’s position on the global map of Proptech technology and AI-
driven real estate solutions.

Extensive Global Participation

IPS 2025 features a prominent lineup of participating developers and companies, including:
Danube Properties (UAE), Sobha Realty (UAE), BinGhatti Properties, Samana Group, BEYOND
Developments (UAE), Union Properties (UAE), Reportage Properties (UAE), NAR India, OKA International
Real Estate (UAE), Homzly (UAE), Ahmadyar Real Estate Development (UAE), Arsenal East Real Estate
Development (UAE), GJ Properties (UAE), MAK Developers (UAE), Amirah Living Developer (UAE), Bin Al
Sheikh Holding (UAE), The Sustainable City (UAE), and LMD Continental Investments (UAE).

Government and regional bodies in attendance include the Ministry of Municipalities and Housing – Kingdom of
Saudi Arabia, Invest in Georgia, Ambassadori Batumi Island (Georgia), and Wujha Real Estate – Oman. Pakistan
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