Page 51 - UNION PROPERTIES GENERAL REPORT - APRIL 2025

4/15/25, 10:24 AM Marwan Ahmed Bin Ghalita Inaugurates 21st Edition Of 'IPS 2025' With Unprecedented Global Participation - Middle East Events.
The stand also highlights the ‘Tayseer’ initiative, designed to activate owners’ committees and
promote transparency in jointly owned properties, and the ‘Tamkeen’ programme, which attracts and
empowers Emirati talent to lead the future of the real estate sector. Additionally, the ‘Dubai Real
Estate Broker Programme’ expands Emiratisation opportunities within real estate brokerage.

Other initiatives include the Real Estate Investment Trusts (REIT), which aims to attract local and
international real estate investment funds; the ‘Freehold Ownership’ initiative, allowing the
conversion of 457 plots in Sheikh Zayed Road and Al Jaddaf into freehold properties for all
nationalities—boosting property value and attracting new investor segments; the ‘Strata
Registration’ initiative, which increases ownership options for Emiratis; and the ‘Real Estate
Advertising Governance Platform’, powered by AI to ensure compliance and transparency.

Finally, the ‘Real Estate Evolution Space (REES)’,initiative serves as a cutting-edge platform
designed to accelerate digital transformation and solidify Dubai’s position on the global map of

Proptech technology and AI-driven real estate solutions.

Extensive Global Participation

IPS 2025 features a prominent lineup of participating developers and companies,including:
Danube Properties (UAE), Sobha Realty (UAE), BinGhatti Properties, Samana Group, BEYOND
Developments (UAE), Union Properties (UAE), Reportage Properties (UAE),NAR India, OKA
International Real Estate (UAE), Homzly (UAE), Ahmadyar Real Estate Development (UAE), Arsenal
East Real Estate Development (UAE), GJ Properties (UAE), MAK Developers (UAE), Amirah Living
Developer (UAE), Bin Al Sheikh Holding (UAE), The Sustainable City (UAE), and LMD Continental
Investments (UAE).

Government and regional bodies in attendance include the Ministry of Municipalities and Housing –

Kingdom of Saudi Arabia, Invest in Georgia, Ambassadori Batumi Island (Georgia), and Wujha Real
Estate – Oman. Pakistan is also strongly represented by DHA City Karachi, DHA Peshawar, and Malir
Industrial Park.

Developers Hub: Live Showcase Programme

A key feature of IPS 2025 is the Developers Hub, an interactive space facilitating live project
presentations for regional and global investors. This platform enhances financing opportunities,
fosters strategic partnerships, and encourages collaboration in the development of smart and
sustainable cities.

Official Tour and Stakeholder Engagement

HE Eng. Marwan Ahmed bin Ghalita led an official tour of the exhibition halls, engaging with
stakeholders and visiting various project pavilions. The tour reinforced Dubai’s strategic commitment
to real estate excellence and regional leadership.

Strategic Discussions and Supporting Events

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