Page 15 - FDF PR REPORT - OCTOBER 2024 (ENGLISH)

Press Release

Family Development Foundation concludes its successful participation in

GITEX Global 2024

Abu Dhabi, October 21, 2024: The Family Development Foundation (FDF) concluded its

participation in GITEX Global 2024, the largest event of its kind in the region. During the event, the
Foundation exhibited its ‘Digital System for Social Support for Senior Citizens and Residents’, which

was developed to enhance the efficiency and effectiveness of responses to their needs, improve

services offered to ensure better quality of life and ensure a supportive environment that fosters
stability within the community .

Through its participation, FDF aimed to highlight its efforts to enhance the quality of life for senior
citizens. The Foundation has been committed to ensuring that senior citizens play a vital role in the

UAE’s comprehensive development, with a focus on improving their care and addressing their diverse

needs. It also strives to promote the integration and empowerment of seniors, both within their families
and the community.

Her Excellency Mariam Mohammed Al Rumaithi, Director General of FDF, said: “Our
participation in GITEX Global 2024 marks a key step to highlight all efforts and launch various

initiatives to support senior citizens and residents.” Furthermore, she explained the Foundation

maintains a comprehensive single database of senior citizens in Abu Dhabi. It stems from FDF’s
mandated role and its core belief, reflected in the slogan, ‘If you do not reach us, we will reach you

proactively’ and reinforces the Foundation’s commitment to its strategy of supporting this key segment
of society .

In addition, H.E. Al Rumaithi shed light on the significance of its digital services developed to
improve the quality of life of both senior citizens and residents. These digital services were launched

in accordance with the directives of Her Highness Sheikha Fatima bint Mubarak, President of the

General Women’s Union, Supreme Chairwoman of the Family Development Foundation President of
the Supreme Council for Motherhood and Childhood and ‘Mother of the Nation’. These directives are

focused on reinforcing efforts, harnessing resources and offering comprehensive support for initiatives
that improve the welfare and quality of life for senior citizens, ensuring their stability and promoting

happiness and well-being. This dedication underscores FDF’s role as a responsible authority for senior

citizens, aligning with H.H. Sheikha Fatima’s vision by delivering a wide range of proactive and digital
programs tailored to their needs, identifying them as a key force in driving sustainable development .