Page 16 - MBRF PR REPORT - MARCH 2025

Press Release

H.E. bin Huwaireb said, " At MBRF, we are dedicated to playing an active role in National Reading

Month. We are driven by our belief in the transformative power of knowledge in community
development. By conducting events that encourage a reading culture and inspire generations to

explore and engage in continuous learning, we contribute to realizing the UAE’s vision of becoming
a thriving global hub for knowledge and intellectual excellence.”

His Excellency Khalid Al Nuaimi, Director of the Federal Youth Authority, stated: “The UAE’s
wise leadership firmly believes that knowledge is one of the cornerstones for building a highly

skilled workforce capable of leading the future and actively contributing to sustainable
development. Consequently, fostering a culture of reading remains a national priority, with the

UAE implementing an ambitious strategy to integrate reading as a vital part of daily life. This
initiative drives progress by cultivating a creative, inspired society that can adapt to a rapidly

changing world. At the Federal Youth Authority, we recognize the potential of youth in driving
change. Additionally, we are committed to continually providing platforms and opportunities that

inspire them to read, explore, and expand their knowledge in ways that seamlessly align with their
evolving aspirations and needs.”

H.E. Al Nuaimi added: “Youth play a vital role in supporting national goals through initiatives that
create tangible social impact on a global scale. The ‘Knowledge Lounge,’ launched by MBRF in

Sydney and Melbourne as part of the UAE’s National Reading Month 2025, represents a
significant step in encouraging Emirati youth to engage in intellectual and cultural exchange with

the Arab knowledge community. Additionally, it promotes global creative collaborations, reflecting
a steadfast commitment to positioning reading as a primary source of innovation and

development, while inspiring future generations to succeed in various fields.”

Engagement platform

Noor Al Ali, President of the Emirates Global Youth Council in Australia, said: “Knowledge
serves as a fundamental pillar in the development of youth, particularly for those pursuing their
education abroad. The council is honored to be part of this initiative, which serves as a vital

platform for cross-cultural interaction with diverse global communities. Additionally, it

encourages meaningful exchanges of knowledge and expertise between Emirati youth and their