Page 32 - MAJRA PR REPORT - MARCH 2025

3/24/25, 9:47 AM Majra– National CSR Fund successfully hosts ‘Impact Lab', unites influential leaders to explore CSR and sustainability opportunities…

Majra– National CSR Fund successfully hosts ‘Impact
Lab', unites influential leaders to explore CSR and
sustainability opportunities and enablers in UAE

H.E. Abdulla bin Touq: The UAE is committed to embedding CSR culture and principles within the national
economic framework

The ‘Impact Lab’ focused on encouraging the private sector to adopt global best practices across the
domains of CSR and sustainability
The event was attended by representatives from several government agencies, and private sector
companies, as well as leading experts from around the nation
UAE, March 21, 2025
MAJRA – National CSR Fund successfully hosted the ‘Impact Lab,’ a workshop that brought together influential leaders
from public, private, and other sectors to explore CSR and sustainability opportunities and enablers in the private sector
across the UAE.
Held at the Dubai Future Accelerators, the workshop provided a dynamic platform for shaping business strategies to
integrate CSR and sustainability into the business landscape. The ‘Impact Lab’ featured keynote addresses from
distinguished figures, including H.E. Abdulla Bin Touq Al Marri, Minister of Economy and Chairman of Majra’s Board of
Trustees; and Sarah Shaw, CEO of Majra.
In his address, His Excellency Abdulla Bin Touq Al Marri reaffirmed the UAE’s commitment to embedding CSR and
sustainability culture and principles within the national economic framework, highlighting the significance of responsible
business practices as a strategic necessity for ensuring long-term resilience of the national economy.
H.E. added: “The UAE is at the forefront of CSR and sustainability efforts as business leaders are empowered and
incentivised to contribute to these efforts, thereby securing the future of their industries and driving sustainable social
and economic development across the UAE.”
The ‘Impact Lab’ served as a strategic forum for co-designing and developing an initial comprehensive enablers
framework (both financial and non-financial) to encourage private sector companies to adopt CSR and sustainability
global best practices. Discussions during the workshop focused on a wide range of topics such as creating a robust
and effective financial and non-financial opportunity and enablers package for CSR and sustainability-driven
businesses. By co-designing an initial criterion for companies to qualify for CSR and sustainability in enablers and
crafting a strategic roadmap for the implementation of a robust enablers framework in line with the UAE’s CSR and
sustainability goals.
During the event, Sarah Shaw underscored the significance of collaboration between government policy makers,
industry leaders, and active change agents in shaping a bright future that prioritises CSR and sustainability. She
added: “CSR and sustainability are not merely a challenge; they are a significant opportunity for positive impact. By
embracing responsible growth, we are not just building a resilient business but are collectively shaping the future
history of the UAE.”
The ‘Impact Lab’ saw active participation from leading government entities such as Ministry of Community
Empowerment, Ministry of Human Resources & Emiratisation, Ministry of Economy, Minister of Industry and Advanced
Technology, Minister of Climate Change & Environment and Minister of Finance in addition to leading private sector
companies, industry experts, all working together to define actionable steps that will fortify the UAE’s position as a
global leader in CSR and sustainable business practices. As Majra continues to lead several CSR and sustainability
initiatives, the insights and outcomes from the ‘Impact Lab’ will be instrumental in shaping future policies and

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