Page 3 - JGROUP PR REPORT APRIL 2025
P. 3
PR REPORT
JGroup
April 2025
1 Press Release was issued for JGroup
1 interview was pitched for JGroup
The Press Release was sent to all local, Pan Arab English and Arabic publications.
TOTAL VALUE – ENGLISH MEDIA COVERAGE IN AED.
Arabic Total AED 65,700
*Arabic Total Value of Spend 1:4 AED 262,800
English Total AED 211,900
*English Total Value of Spend 1:4 AED 847,600
TOTAL AED 1,110,400
*This calculation is based on the principle that editorials have four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
