Page 20 - FDF PR REPORT - MAY 2024 (ENGLISH)
P. 20

Press Release




             •  The ‘Kindness and Mercy’ campaign complements all our programs in support of young men and

                women, who are integral to our society’s advancement and our country’s future. Let us ensure
                their well-being and provide them with the necessary tools to navigate marriage, parenthood, and

                family challenges, thus fostering a stable and prosperous society.



             •  We are all confident that the Family Development Foundation is always keen on the valuable

                approach  of  our wise leadership.  Through  our social initiatives,  innovative programs,  and
                meaningful campaigns,  we have  consistently  emphasised  our tireless pursuit of securing

                happiness and prosperity for all family members, enriching the quality of life in our nation.




               The ‘Kindness and Mercy’ campaign was launched in collaboration with key strategic partners

               including (Abu Dhabi Judicial Department, Abu Dhabi Police, Ministry of Education, Ministry of
               Community  Development, Department  of Community  Development, Department  of Health,

               Department of Municipalities and Transport - Abu Dhabi City Municipality, Abu Dhabi Housing
               Authority, Department  of Government  Enablement, Abu  Dhabi Media Office, Family Care

               Authority, General Authority of Islamic Affairs and Endowments, Zayed Higher Organization for

               People of Determination, ADNOC, Authority of Social Contributions - Ma’an, Emirates Schools
               Establishment, Abu Dhabi Social Support Authority, Abu Dhabi Sports Council, Alef Education,

               Mohamed Bin Zayed University for Humanities, Abu Dhabi Media Network, Abu Dhabi Public
               Health Centre , Family Development Department and Branches, as well as UAE Forsan.






               Well-established values




               During the launch of the campaign, H.E Mariam Mohammed Al Rumaithi, Director General
               of FDF, started her speech by quoting His Highness Sheikh Mohamed bin Zayed Al Nahyan,

               President of the UAE and Ruler of Abu Dhabi, who said, “The government places a significant
               value on the family as it is the first school of education and the cornerstone of a robust and stable

               society. In line with this, its programmes and strategies aim to strengthen family cohesion and
               empower  it  to achieve  its  essential function.”  Furthermore,  she quoted a statement from His
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