Page 3 - Metro Brazil PR Report - April 2024
P. 3
MEDIA MONITORING REPORT
(April 2024)
Metro Brazil
1 Press Release was issued for Metro Brazil.
1 interview was conducted for Metro Brazil.
TOTAL VALUE - ARABIC & ENGLISH PRESS RELEASES IN UAE
AED.
Arabic Total AED 371,200
*Arabic Total Value of Spend 1:4 AED 1, 484,800
English Total AED 223,900
*English Total Value of Spend 1:4 AED 895,600
TOTAL AED 2,380,400
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is four times more than paid-for advertising.
