Page 3 - RUYA CAREERS PR REPORT - SEPTEMBER 2025 (English)
P. 3
PR REPORT
Ru’ya Careers
September 2025
5 Press Releases were issued for Ru’ya Careers
1 Media Invitation was made for Ru’ya Careers
1 Pre-Event Interview was conducted for Ru'ya Careers
1 Opinion Piece was published for Ru'ya Careers
17 Content Developments were made for Ru’ya Careers
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
A r a b i c T o t a l A E D 7,715,700
*Arabic Total Value of Spend 1:6 AED 46,294,200
English Total AED 4,036,100
*English Total Value of Spend 1:6 AED 24,216,600
TOTAL AED 70,510,800
Total Arabic Media Reach 1,910,792
Total English Media Reach 575,857
Total Arabic of Coverage 430
Total English of Coverage 151
*This calculation is based on the principle that editorial has six times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is six times more than paid-for advertising.
