Page 4 - RUYA CAREERS PR REPORT - SEPTEMBER 2025 (English)
P. 4
PR REPORT
Ru’ya Careers
September 2025
5 Press Releases were issued for Ru’ya Careers
1 Media Invitation was made for Ru’ya Careers
1 Pre-Event Interview was conducted for Ru'ya Careers
1 Opinion Piece was published for Ru'ya Careers
17 Content Developments were made for Ru’ya Careers
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN USD.
A r a b i c T o t a l U S D 2,100,939
*Arabic Total Value of Spend 1:6 USD 12,605,634
English Total USD 1,099,006
*English Total Value of Spend 1:6 USD 6,594,036
TOTAL USD 19,199,670
Total Arabic Media Reach 1,910,792
Total English Media Reach 575,857
Total Arabic of Coverage 430
Total English of Coverage 151
*This calculation is based on the principle that editorial has six times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of
editorial is six times more than paid-for advertising.
