Page 25 - CABSAT PR REPORT - MAY 2024

Various spotlight sessions were hosted, which included distinguished speakers, such as Salman Babazade,
VP Sales SADC, East and Central Africa, Azercosmos, Azerbaijan, and Ramsey Khanfour, CCO, ABS (Agility

Beyond Space), UAE.

Likewise, the Content Congress continued on day two of CABSAT 2024, to bring together professionals

from the media, broadcast, and technology spaces to explore trends and ideas that will influence how

individuals create, connect, and monetise the content lifecycle. The session enabled participants to stay
current on the advancements within the changing media landscape, understand cross-border and regional

collaboration, as well as leverage the growing content creation economy for new opportunities.

Grass Valley, a pioneer in live production solutions, announced that Saudi Arabia-based Arabsat - a major

global satellite operator that delivers over 700 TV and radio channels to more than 80 countries - has

chosen its AMPP SaaS platform as the foundation for a new three-tiered suite of broadcast transmission
services.

The new services are based on Playout X, an AMPP-based SaaS solution that will enable Arabsat

customers to broadcast quality signals in a much more flexible and efficient way.

This year, CABSAT is also launching exclusive Brand Ambassador programme that is open to exceptional

business leaders. This distinguished group of experts will shape the media and entertainment landscape,
initiate high-level conversations between key partners, and help drive opportunities that support the

MENA region becoming a coveted destination for the sector.

The selected ambassadors include: Sanjay Raina, Global Media and Entertainment Executive; Manoj
Mathew, Director of Studios and Events at Dubai Studios, Dubai Media; Kabir Khan, Film Director; Crispin

Dominic, CEO and Founder, Action Filmz Production; Randall Barney, Director of Certification and

Membership, World Teleport Association, USA; Vijaya Cherian, Head of the Broadcast and Satellite
Division at CPI Trade Media; Virgil Labrador, Editor-in-Chief, Satellite Markets and Research, USA, and

Heba Korayem, Content Market and Distribution Specialist, H Consult.

-ends-