Page 109 - MBRF PR REPORT - May 2024

5/8/24, 10:29 AM dayofdubai | MBRF successfully concludes its participation in Abu Dhabi International Book Fair
This highlighted the MBRF’s prominent presence in the knowledge arena of the region

and its steadfast commitment to enhancing intellectual movement and supporting local

and global innovators, authors, and leaders in the field of science and knowledge.

His Excellency Jamal bin Huwaireb, CEO of MBRF, emphasized the significance of

participating in ADIBF, stating, “Every year, we are keen to participate in ADIBF, which

brings together leaders within the publishing industry, prominent writers, and thinkers

from both the region and across the globe. This showcases our commitment to

participating in various significant knowledge events and initiatives to foster knowledge

development and advance the UAE’s developmental journey.”

H.E. added, “ADIBF provided an ideal platform for us to highlight our various knowledge

initiatives and activities. Moving forward, we seek to continue crafting strategic plans

aimed at advancing knowledge and sustainability, developing knowledge projects and

initiatives to enrich the intellectual, literary, and ideological scene within society, as well

as paving the way for a brighter future for all.”

Throughout the exhibition days, the MBRF’s platform hosted several discussion sessions

under the umbrella of the ‘Knowledge Lounge’ initiative, covering a wide range of topics

such as literary voice delivery, storytelling, and narrative reading. Additionally, panels

and workshops were organized by various departments of the MBRF, including the

Publishing and Distribution Department, the Dubai International Program for Writing,

and the Digital Knowledge Hub (DKH), offering insights into artificial intelligence,

literature, and digital platforms.

The participation of the MBRF at ADIBF concluded with a series of knowledge events on

the sixth day of the event, showcasing the foundation’s commitment to enriching the
knowledge landscape in the UAE and beyond. The diverse range of activities and

sessions garnered wide attendance, demonstrating the significant impact of the MBRF in

advancing knowledge and achieving its objectives of supporting knowledge initiatives

and disseminating knowledge.

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