Page 131 - MBRF PR REPORT - OCTOBER 2025

10/22/25, 9:39 AM MBRF showcases knowledge initiatives at Frankfurt Book Fair 2025 - Middle East News 247

MBRF showcases knowledge initiatives at Frankfurt

Book Fair 2025

By PR News Desk 21/10/2025

The Mohammed bin Rashid Al Maktoum Knowledge Foundation (MBRF) showcased the results of its key
programs and initiatives at the Frankfurt International Book Fair 2025, reaffirming its leadership in
advancing knowledge and creativity on a global scale.

His Excellency Jamal bin Huwaireb, CEO of MBRF, stated: “Our participation in the Frankfurt Book
Fair underscores our commitment to promoting the Emirati knowledge ecosystem globally and supporting

the UAE’s vision for a sustainable knowledge economy. The significant interest shown by visitors in our
initiatives reflects the international community’s confidence in MBRF’s pioneering model. It reaffirms our
success in empowering individuals and communities with the tools and skills needed to shape the future.
These achievements motivate us to further strengthen global partnerships and accelerate the journey

toward a thriving, knowledge-based society.”

During the event, H.E. Jamal bin Huwaireb met with H.E. Yousuf Al-Hayaie, Consul General of the UAE in

Munich, who was briefed on MBRF’s programs and initiatives. H.E. also met with Jacks Thomas, Director
of the Bologna Book Fair, and Emma Lowe, Director of the London Book Fair, to explore future
collaboration opportunities and enhance communication with global publishing stakeholders.

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