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10/17/25, 11:59 AM Unifonic obtains ISO 42001 certification, pioneering responsible AI governance in MENA region - Middle East Business News an…
Unifonic obtains ISO 42001 certification,

pioneering responsible AI governance in MENA

region

October 16, 2025

Unifonic, a leading customer engagement platform and Software-as-a-Service (SaaS) provider

based in the Middle East, obtained the prestigious ISO 42001 certification, an internationally
recognised standard for Artificial Intelligence Management Systems (AIMS) integration. The
certification is a testament to the company’s enhanced AI risk management capabilities and

regulatory readiness, in line with its vision to drive sustainable and compliant AI innovation.

Advertise here.

The achievement coincides with the exponential growth of the global AI market. However,

research reveals that a staggering 65 per cent of organisations fail to ensure AI regulatory
compliance, while almost 73 per cent of leaders worry about AI risks, with nearly half of the

organisations being vulnerable to cybersecurity threats.

In such a scenario, adopting responsible AI practices is a strategic imperative, as they enable

organisations to systematically identify and mitigate AI-related risks early on, demonstrate
enhanced credibility and build stakeholder confidence, while preparing for possible future

regulations. The ISO 42001 certification is a key milestone as it can transform the way
organisations manage AI systems by addressing the pressing need for robust AI governance in

today’s dynamic digital landscape.

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