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4/30/24, 10:37 AM CABSAT marks its 30th anniversary with return of prestigious MENA Co-Production Salon - Middle East Business News and Infor…
CABSAT marks its 30th anniversary

with return of prestigious MENA Co-

Production Salon

April 24, 2024 6

CABSAT, the flagship event for broadcast, media, satellite, and entertainment industries in the
Middle East and North Africa (MENA) region, celebrates its 30th anniversary by continuing its

partnership with HConsult, a leading content market specialist in the Arabic-speaking MENA
region, to host MENA Co-Production Salon. The exclusive gathering, scheduled from May 21 to

23 2024 at the Dubai World Trade Centre, is poised to elevate the collaborative spirit that has
long been a hallmark of the annual event.

The Co-Production Salon, which is located within a specially designed VIP lounge near the

Content Congress area, is an exclusive, invitation-only lounge that assembles the region’s
most prestigious production houses, OTT platforms, TV networks, content investors, and brand

representatives. It serves as a vital platform for exploring co-production and investment
opportunities, aimed at creating internationally viable TV and film content.

Last year’s Co-Production Salon was highly sought-after edition, with more than 250
companies applying for entry. However, due to stringent participation criteria and the intimate

nature of the event, only about a quarter of applicants were admitted. The attendees had the
opportunity to participate in an average of 15 high quality meetings each, resulting in

numerous collaborative investment deals in content production both within and outside the
MENA region.

Heba Korayem, Content Market and Partnerships Specialist at Hconsult and MENA Co-

Production Salon’s host, said: “There are huge things happening in this seemingly compact
space. We have tracked USD 8 million in content investment through partnership deals directly

resulting from the meetings conducted at the Co-Production Salon in CABSAT. Furthermore,

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