Page 20 - DXB Live PR REPORT - APRIL 2024

DXB LIVE Achieves Phenomenal Growth, Expands Business in 2023

03 Apr, 2024

DXB LIVE, the experiential agency of Dubai World Trade Centre (DWTC), recorded significant growth in 2023, doubling its
business against the previous year with 100% growth over a 12-month period.

Throughout the year, the agency provided its services to 500 prominent events, spanning exhibitions, conferences, festivals,
public and entertainment events, graduation ceremonies, sporting and artistic events and weddings. Notably, it achieved a 36%
surge in the number of exhibitions stands that were designed and constructed, surpassing 300 in total, including 20 in Europe,

America, Asia, and the Middle East, collectively covering a total area of over 145,000 square meters – twice in size compared
with 2022.

An Exceptional Year
Khalid Al Hammadi, Senior Vice President of DXB LIVE said: "2023 was an exceptional year by any measure, resulting in

unprecedented results. From our pivotal role in shaping numerous global events such as COP28 and the World
Radiocommunication Conference - ITU WRC 2023, to extending our integrated services beyond the UAE borders, we embarked

on a journey of expansion into growing markets like Saudi Arabia and Africa, where the technology, entertainment, sports, and

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growth#:~:text=DXB%20LIVE%2C%20the%20experiential%20agency%20of%20Dubai%20World,ye
ar%20with%20100%25%20growth%20over%20a%2012-month%20period.