Page 81 - DXB Live PR REPORT - APRIL 2024

4/4/24, 12:01 PM DXB LIVE Achieves Phenomenal Growth, Expands Business in 2023 – The Fashion With Style
Dubai, United Arab Emirates, 3 April, 2024: DXB LIVE, the

experiential agency of Dubai World Trade Centre (DWTC), recorded

significant growth in 2023, doubling its business against the previous

year with 100% growth over a 12-month period. Throughout the year,

the agency provided its services to 500 prominent events, spanning

exhibitions, conferences, festivals, public and entertainment events,

graduation ceremonies, sporting and artistic events and weddings.

Notably, it achieved a 36% surge in the number of exhibitions stands

that were designed and constructed, surpassing 300 in total,

including 20 in Europe, America, Asia, and the Middle East,

collectively covering a total area of over 145,000 square meters –

twice in size compared with 2022.

An Exceptional Year

Khalid Al Hammadi, Senior Vice President of DXB

LIVE said: “2023 was an exceptional year by any measure, resulting

in unprecedented results. From our pivotal role in shaping numerous

global events such as COP28 and the World Radiocommunication

Conference – ITU WRC 2023, to extending our integrated services

beyond the UAE borders, we embarked on a journey of expansion

into growing markets like Saudi Arabia and Africa, where the

technology, entertainment, sports, and festival sectors are

experiencing remarkable growth. We look forward to fostering new

partnerships with esteemed global entities operating in event

organisation and management. Currently, we are exploring

opportunities for expansion in Qatar, Kuwait, Bahrain, and Oman

and we remain committed to forging alliances with leading

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