Page 69 - Arçelik PR REPORT - APRIL 2024

Turkish giant Arçelik takes over

Whirlpool's Morocco operations

Story by Latifa Babas

• 1w • 1 min read

Turkish giant Arçelik takes over Whirlpool's Morocco operations© Provided by Yabiladi

Turkish household appliances manufacturer Arçelik has announced the

acquisition of Whirlpool's operations in the Middle East and North Africa. Through
this deal, Arçelik now owns Whirlpool's entities in the United Arab Emirates and

Morocco and manages Whirlpool's MDA business operations in the MENA
region.

«With the integration of Whirlpool’s MENA business, Arçelik achieves another

significant milestone in its transformative growth journey, reaffirming its standing
as a leading global provider of sustainable home appliances, as part of its

commitment to growth and delivering market-leading products and services to
consumers and partners», the company said in a press release Wednesday.

Arçelik aims «solidify and expand its footprint in this high-growth region».

https://www.msn.com/en-xl/news/other/turkish-giant-ar%C3%A7elik-takes-over-whirlpool-s-
morocco-operations/ar-BB1l4dxU