Page 3 - UNIFONIC PR REPORT - October 2024
P. 3
PR REPORT
Unifonic
October 2024
2 Press Releases were issued for Unifonic
6 Interviews were conducted for Unifonic
The Press Release was sent to all local, Pan Arab Arabic and English publications.
TOTAL VALUE - ARABIC & ENGLISH MEDIA COVERAGE IN UAE AED.
Arabic Total AED 520,900
*Arabic Total Value of Spend 1:4 AED 2,083,600
English Total AED 327,900
*English Total Value of Spend 1:4 AED 1,311,600
TOTAL AED 3,395,200
*This calculation is based on the principle that editorial has four times the value of paid-for
advertising, as surveys have proven that majority of readers tend to believe the veracity of editorial
is four times more than paid-for advertising.
