Page 19 - DXB Live PR REPORT - MAY 2025

The Stage for Emirati Theater Goes Beyond the UAE

‘At DXB LIVE it’s important to us that we cater to Dubai’s diverse global community of residents and
visitors. While we ensure that we curate a comprehensive events agenda, populated with
entertainment on both a commercial and public level, it’s necessary that we support Emirati
theater, local artists and highlight the modern social realities faced in the UAE and beyond.’ Said
Khalid Al Hammadi, Executive Vice President of Dubai World Trade Centre. He added, ‘To ensure we
appeal to the multicultural communities of the UAE, we work to create an entertainment calendar
that entices different audiences with international, Arabic, local artistic and musical performances.
As part of our ambition, we aim to stage successful Emirati theatrical performances outside Dubai,
in several Gulf countries, including Kuwait, Bahrain, Qatar, Saudi Arabia, and Oman.’

2024 Set a Precedent for Entertainment Success

Multiple successful shows, organized by DXB LIVE, were seen in 2024, with Omid Djalili’s comedy
performance drawing 2,000 people and 2,500 attending the famous Indian singer, Prateek Kuhad’s
concert. The production of ten children’s theatrical performances at the Zabeel Theater in Jumeriah
Zabeel Saray saw a staggering audience of over 6,000 children.

The Dubai World Trade Centre is a Hub of Global Entertainment

The entertainment calendar for 2025 is rich with a vast array of internationally renowned events,
concerts, plays and global stars. In January of this year, an audience of 3,800 were drawn to a
comedy show featuring nine famous Indian comedians, March witnessed five awe-inspiring magic
shows by celebrity magician, Rob Lake. Six prominent Filipino comedians will host on June 29 and
th
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Indian artist Shreya Ghoshal will perform her much anticipated concert on July 19 .
The diverse entertainment calendar continues with the children’s play Salama’ by the Shabab Al
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Ahli Theater Group, and October 5 will see Omid Djalili come to the stage. The events team are
working hard to ensure the calendar has something for everyone, with several artistic, theatrical
and comedy shows being announced later this year.

With a strong precedent for entertainment success set in 2024, a rich 2025 calendar curated for a
diverse audience and rising pool of young Emirati talent, the stage is set for Emirati Theater, and the
show is only just beginning.

https://blog.dubaicityguide.com/site/emirati-theater-to-make-strong-comeback-in-eid-al-adha-
2025/