Page 40 - MBRF PR REPORT - April 2024

4/29/24, 8:58 AM MBRF to participate in 33rd edition of Abu Dhabi International Book Fair - Middle East Business News and Information - mid-east.i…
participating in ADIBF’s sessions, we can highlight the key role of MBRF in promoting
sustainable development through knowledge, serving as a cornerstone for empowering

individuals and uplifting nations and societies.”

The MBRF pavilion will host a series of workshops and discussion seminars under the
‘Knowledge Lounge’ events, which are designed to involve community members of all ages

and interests. These events offer participants the opportunity to engage in meetings and
sessions, drawing inspiration from the expertise and experiences of specialists across diverse

fields. The ‘Knowledge Lounge’ sessions and activities prioritize reading, book discussions, and
interactions with authors, aiming to cultivate a culture of reading and literary analysis.

The MBRF’s pavilion will further organize a variety of events as part of the ‘KnowTalks,’ jointly
organized by the MBRF and the United Nations Development Programme (UNDP). These

sessions aim to showcase best practices and international experiences in tackling
environmental challenges, water scarcity, climate issues, and strategies for promoting green

investments. Experts, policymakers, researchers, intellectuals, and academics come together
to exchange insights and knowledge on these critical topics.

Under the ‘Bil Arabi’ initiative, the MBRF’s pavilion will host a selected group of influencers and

content creators committed to promoting the Arabic language. The objective is to advocate for
the consistent use of Arabic among content creators and Arab influencers, thereby enriching

digital content in Arabic across global digital platforms. This initiative marks a significant step
towards enhancing communication and interaction within the Arab digital community.

During its participation at the ADIBF, the MBRF will organize a series of events aligned with its
strategic programs and initiatives. These include the Dubai International Program for Writing

(DIPW), the Digital Knowledge Hub, and a signing ceremony dedicated to the outcomes of the
DIPW.

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