Page 108 - SOBHA REALTY PR REPORT - JUNE 2024
P. 108
It will also include one-of-a-kind amenities, recreational avenues, and water sports activities.
Image credit: Sobha
Meanwhile, real estate developer Sobha Realty has launched what it calls an industry-first
holographic display to enrich the consumer experience.
The display utilises mixed reality to provide customers with an immersive experience to
envisage how the life at the Sobha developments would be, in an engaging and interactive
manner.
And as for the running track, cricket pitch, pickleball and snooker. That’s Sportz by Danube.
The property developer is also the first to launch a gym with Salman Khan’s ‘Being Strong
Fitness Equipment’ range, for its 65-storey skyscraper named Diamondz.
Not sure how big a selling point that is, but the marketing photos are eye-catching.
https://campaignme.com/forests-healthy-living-island-lagoons-property-marketing-goes-into-
overdrive/
