Page 34 - Jetour PR Report- January & February 2025

Press Release

Alan Walker drops JETOUR theme song 'Forever Young,'
inspires travellers in UAE and beyond

February 03, 2025: JETOUR recently collaborated with acclaimed electronic music artist

Alan Walker to produce the brand’s new theme song titled 'Forever Young,' combining

JETOUR's ‘Travel+’ philosophy with Alan Walker's distinctive musical style.

During the composition process, Alan Walker noted that JETOUR's 'Travel+' philosophy

was a major source of inspiration for the song 'Forever Young. Musically, ‘Forever Young’

features the signature beats from Alan Walker, which consistently produce a lively and

captivating ambiance, perfectly complementing the powerful lyrics and promoting the
feeling of exploration that JETOUR embodies.

JETOUR hopes that ‘Forever Young’ will serve as the ideal soundtrack for the daily
adventures of its customers. More importantly, the brand demonstrates its commitment

to travellers beyond simply providing vehicles by establishing lasting relationships. In line

with this vision, they introduced the ‘Traveller’ community to global users, allowing them

to share experiences and receive exclusive benefits.

Mr. Ke Chuandeng, Vice President of JETOUR Auto of JETOUR, commented on the

collaboration, stating, “This collaboration strongly reflects the UAE's increasing

prominence as a global centre of culture and technology, where creativity and innovation
come together to inspire ground-breaking partnerships. This is further in line with

JETOUR's impressive developments in the global market, which are made clear by the

company's extensive global footprint—featuring more than 2,000 sales and service

networks spread across 65 countries. Together, JETOUR and Alan Walker hope to inspire

travellers in the UAE and beyond to embark on unforgettable journeys that celebrate the
thrill of adventure and the timeless spirit of being ‘Forever Young.’”