Page 9 - UNIFONIC PR REPORT - JULY 2025

Press Release

Operational efficiency and AI-powered infrastructure were also major themes, with companies
highlighting the importance of localized solutions and developing AI tools built entirely on
internal infrastructure that ensure compliance with data residency laws. Success stories
included AI tools such as email summarizers and increasing interest in personalized AI-driven
support systems. Attendees underscored the need to balance automation with human empathy,

especially in emotionally sensitive use cases. Discussions also covered platform differentiation
in emerging markets, the importance of segmenting customer needs (digital-first, hybrid,
traditional), and tracking sentiment with tools like Net Promoter Score (NPS).

Finally, the session reinforced a strong interest in industry-specific, domain-led AI solutions.
Voice AI, churn prediction, and fraud detection were identified as high-potential use cases,
especially in aviation and banking. Localization, including intuitive Arabic code names, and
balancing user experience with security in BNPL authentication journeys were seen as crucial

to adoption.

The event witnessed strong enthusiasm for industry-specific solutions supported and developed

by domain expertise. The event ultimately laid the foundation for a customer-led innovation
community, with attendees eager to experiment, provide feedback, and help shape future
solutions.

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For further information, please contact:

Orient Planet Group (OPG)
Tel: +971 4 4562888
Email: media@orientplanet.com
Website: www.orientplanet.com