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10/16/24, 2:20 PM 7X, Urbi sign MoU to enhance logistics operations – UAE Business and Travel Insights – TotalUAE.com

The MoU, which was signed by Abdulla Mohammed Alashram, Group CEO of 7X and Alexander Sysoev,
Chairman of Urbi, reflects the commitment of both entities to streamline delivery operations and create new
prospects for technology-driven logistical solutions.

The agreement will explore integrating Urbi’s cutting-edge mapping and geospatial technologies into 7X’s
operations, including EMX, Emirates Post and its other entities, as a foundational step towards a broader
initiative.

This includes the development of a comprehensive ‘Base Map’ enriched with detailed information about
residential and business listings, as well as APIs for geocoding and reverse geocoding, enabling precise customer
location for accurate deliveries.

Additionally, route optimisation based on URBI’s real-time data will enhance efficiency, reducing delivery
times, and operational costs.

Abdulla Mohammed Alashram said, “We are pleased to collaborate with Urbi to enhance logistics operations. At
7X, we are committed to leveraging cutting-edge technologies to drive progress and innovation in the logistics
sector, more specifically in eCommerce. By integrating Urbi’s advanced GIS technology, we aim to improve
efficiency and precision in our logistics operations, setting a new benchmark for customer experience in a
rapidly evolving digital landscape”.

Commenting on the agreement, Alexander Sysoev said, “We are excited to partner with 7X as this collaboration
epitomises the synergy between advanced geospatial technology and practical logistics solutions. By providing
7X with our state-of-the-art geospatial data, we are not just enhancing their operational capabilities but also
setting a new standard for delivery efficiency in the region.”

GIS technologies are driving changes in the logistics sector and playing a significant role in streamlining
delivery routes, reducing operational costs and enhancing service reliability.

In line with this shift, 7X is leveraging advanced technologies and building strategic partnerships, like the one
with Urbi, to meet evolving market demands.

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