Page 31 - 7X PR REPORT OCTOBER 2024
P. 31

Press Release




                                  7X Launches “Wayn” Digital P.O. Box


                   •  7X’s Wayn provides users with a permanent digital address
                   •  Wayn ensures the secure receipt of shipments and official correspondences
                   •  7X signs two strategic agreements with the UAE Cyber Security Council and
                       the Telecommunications and Digital Government Regulatory Authority
                       (TDRA)
                   •  UAE Cyber Security Council officially accredits Wayn as a "Secure Digital
                       Communication Channel"

               Dubai, United Arab Emirates, October 11, 2024:


               7X  announced today the  launch of Wayn, its digital P.O.  Box platform, aimed at
               transforming the  postal services in the UAE. The launch  of  Wayn aligns with the
               country’s  national  efforts  to drive digital  adoption  and development and provide
               individuals and companies with secure delivery services.

               The Wayn platform enables individuals and companies to obtain a permanent UAE
               digital address linked to their physical addresses, verified through their national ID or
               through the National Economic Register (NER). The platform ensures the receipt of
               shipments sent by individuals, companies, and government entities, as well as the
               receipt of letters, documents, and e-bills from official and authorized senders to thwart
               cybersecurity threats such as phishing, spam, and fraud. Users of the platform will be
               able to decide to receive any shipment at a physical address of their choice — whether
               at one of Emirates Post's nationwide branches, authorized pick-up and drop-off points,
               at home or at the office if users have subscribed to the MyHome Package service.


               Through a unified  digital mailbox,  Wayn  provides an automated archiving and
               categorization system which allows users to manage formal documents and invoices
               securely and efficiently thereby reducing the challenges users face in archiving emails.
               The platform  also enables users to store and sort essential files and documents,
               making it easier to send and receive documents at any time.

               The launch of Wayn was announced during a press conference held in Abu Dhabi,
               attended by H.E. Badr Al-Olama, Chairman of 7X; H.E. Dr. Mohamed Hamad Al
               Kuwaiti, Head of the UAE Cyber Security Council; H.E. Eng. Mohammad Al Zarooni,
               TDRA Deputy Director General for the Information and Digital Government
               Sector; and H.E. Abdulla Mohammed Alashram, Group CEO of 7X, along with other
               officials.

               During the event in Abu Dhabi, 7X also signed a strategic partnership with TDRA to
               facilitate the exchange of information and allow customer authentication for accessing
               Wayn to go through the Secure National Digital Identity (UAE Pass). 7X also signed a
               strategic partnership  agreement with  the UAE Cyber Security Council  to enhance
               digital  security, build trust in  digital services, and protect  users from phishing and
               online fraud. The UAE Cyber Security Council officially accredited Wayn as a “Secure


                                           ةدﺣﺗﻣﻟا ﺔﯾﺑرﻌﻟا تارﺎﻣﻹا ،ﻲﺑد ، 99999  دﯾرﺑ قودﻧﺻ ،ع.م.ش تارﺎﻣﻹا دﯾرﺑ ﺔﻋوﻣﺟﻣ ﺔﻛرﺷ

                                                   Emirates Post Group Company PJSC, PO Box  99999, Dubai, UAE

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