Page 135 - MBRF English PR Report - September 2024
P. 135

9/18/24, 2:33 PM               MBRF partners with Sweden’s Arabiska Bokstavscentret to promote Arabic language and content
        of the Arabic language across digital spaces.


        His Excellency Jamal bin Huwaireb, CEO of the MBRF, said: “This partnership with Arabiska
        Bokstavscentret stands as a testament to our constant efforts to boost the presence and usage of the
        Arabic language across various online platforms. Through this move, we seek to underscore the

        adaptability and inclusiveness of the Arabic language, which demonstrates its aptitude for all times and
        places. Furthermore, such efforts pave the way for launching more projects and activities that highlight
        the importance of the Arab civilization and Arabic language. It further aims to develop methods for
        teaching Arabic and raise the possibilities of the Bil Arabi initiative, which encourages Arab community

        members to use their native language, valuing it as a language of science, knowledge, and cultural
        heritage.”




        Amir Ramadan Sadayo, the Founder and Director of Arabiska Bokstavscentret, said: “At Arabiska

        Bokstavscentret, we constantly strive to highlight the adaptability of the Arabic language and its key
        contribution to the development of human civilization throughout history. We are pleased to collaborate
        with a renowned Arab knowledge foundation and combine our efforts in achieving our shared goals of
        strengthening the vital role of the Arabic language and enriching Arabic digital content across various

        mediums and platforms. We strongly believe that this partnership will benefit Arab youth across the
        globe.”


        The partnership agreement focuses on fostering collaborative efforts in organizing training workshops
        by including visual communication apps to teach the Arabic language to non-native speakers.
        Furthermore, it aims to promote the translation of studies and research from other languages into Arabic

        and ensure the coordination of different activities, events, and conferences as part of the Bil Arabi
        initiative. In line with the MoU, the ‘#BilArabi’ hashtag will be widely used across the social media
        platforms of Arabiska Bokstavscentret for all of its digitally published content.


        The MoU also highlights the growth of MBRF’s international partnerships and its increasing role in

        knowledge dissemination beyond the Arab region reaching a multitude of audiences in different
        countries.


        The move comes in line with the steadfast commitment of the MBRF and Arabiska Bokstavscentret to
        activate their strategic partnership and coordinate efforts toward promoting the Arabic language. The
        key objectives of both parties are to contribute to the advancement of its knowledge role and reinforce its

        reputation internationally.


        For further information, please contact:
        Orient Planet Group (OPG)
        Email: media@orientplanet.com

        Website: www.orientplanet.com


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