Page 87 - ALEF EDUCATION PR REPORT OCTOBER 2024

10/22/24, 9:52 AM Alef Education Expands into KSA as Knowledge Towers School in Riyadh Adopts Its Education Solutions - Middle East Business …
Council (GCC) region. It brought together educators, industry leaders, and policymakers to
explore innovative strategies to enhance educational outcomes through integrating advanced

technologies.

The EdTech company also showcased its innovative solutions that leverage AI, machine
learning, and big data to enhance personalised learning experiences during the two-day event.
In addition, Alef Education unveiled Miqyas Al Dhad, an innovative data-driven framework

designed to improve the literacy skills of Arabic speakers across the Arab world. This first-of-

its-kind Arabic language measurement framework is a partnership between Alef Education and
MetaMetrics®, the US-based developer of the renowned Lexile® Framework for Reading.

Chief Growth Officer Will Lock took part in two panel discussions as part of the company’s
participation in the event. The first was entitled ‘Global Journey, Local Roots’, where he

explored the integration of technology into education and how it equips students with essential
skills, helping them thrive in an increasingly globalised world. The second dialogue, entitled

‘Does Artificial Intelligence Pass the Test? Assessment in the Age of AI’ explored how AI-
powered solutions, including products developed by Alef Education, are transforming the

assessment process by improving the accuracy of assessments, providing real-time feedback,
and personalising learning experiences to better meet the needs of students and educators.

Will Lock said, “We are delighted to have participated in Learn KSA to foster dialogue on the
future of education in the region. By showcasing innovative solutions and engaging in

meaningful discussions at such events, we aim to inspire stakeholders to embrace digital tools
that enhance classroom experiences and prepare learners for the challenges of tomorrow.”

Learn KSA also featured a workshop by Eyad Darawsheh, General Manager of Miqyas Al Dhad,

entitled ‘Enhancing Arabic Literacy: A Data-Driven Framework for Educators and Policymakers
– Miqyas Al Dhad.’ Eyad explained the development of the framework, potential future
applications, and its ability to enhance Arabic literacy across the Arab world. This initiative aims

to assist education leaders, policymakers, curriculum and assessment developers, teachers,
and publishers make informed, data-driven decisions to improve Arabic literacy.

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