Page 60 - SOL Properties PR Report - July 2024

Fairmont and SOL Properties Unveil Exclusive Fairmont Residences Solara Tower in Dubai - Travel And Tour World
estate, se ng new benchmarks for upscale urban living. The development will feature
me culously designed spaces that exude elegance and meless opulence. With a variety of
spacious layouts and bespoke ameni es, these residences epitomize the pinnacle of luxury living,
offering expansive terraces with breathtaking views of the Burj Khalifa and the stunning Dubai
Fountain.

Ajay Bha a, Founder and CEO of SOL Proper es, said: “Alongside the team at Fairmont, we at
SOL Proper es are elated to provide a completely new standard of luxury living in
Downtown Dubai. Our goal is to provide residents with exclusive ameni es and personalised
offerings, thereby se ng a new precedent for comfort and convenience for our owners. By
combining Fairmont’s excep onal hospitality and though ul service with our integrated
residen al environment and a en on to quality, this project is certain to offer residents
unmatched lifestyle experiences.”

Responding to the evolving demands of urban homeowners, this residen al project offers
premium ameni es and services. Owners will enjoy exclusive access to Fairmont’s integrated
ameni es, including gourmet restaurants, a private swimming pool, a fitness center, and a spa and
wellness center, providing a resort-like experience at home.

Omer Acar, CEO for Fairmont, commented: “We are delighted to con nue bringing the Fairmont
experience around the globe. Drawing on both Accor and Fairmont’s long history and notable
exper se in managing luxury branded residen al, and working with leading developers and
partners such as SOL Proper es, we are able to deliver a living experience that is poised to truly
redefine luxury residen al in an already compe ve market such as Dubai, or in other top
des na ons worldwide.”

The project exemplifies the ongoing expansion and allure of luxury living in Dubai, with the luxury
residen al real estate market expected to grow by over 8 percent by 2029. As the premier luxury
real estate offering in Downtown Dubai, Fairmont Solara Tower reinforces Dubai’s status as a
global des na on, a rac ng high-net-worth individuals and investors seeking to diversify their
por olios, thanks to the city’s strategic loca on and investor-friendly regula ons.

Fairmont Residences Solara Tower Dubai joins a pres gious por olio of 16 Fairmont-branded
residences, offering the luxury of Fairmont and the privacy of home, from Mayakoba in Mexico,
Rabat and Marrakech in Morocco, to Los Angeles in the USA. Globally renowned for its exper se in
luxury residen al proper es, Fairmont has another 22 projects in the pipeline. The project is
supported by Accor One Living, an industry-first pla orm focused on designing and opera ng
innova ve mixed-use hospitality solu ons for a new genera on of investors and homeowners.

Jeff Tisdall, Chief Business Officer, Accor One Living, said: “We are very proud to be partnering
with SOL Proper es on this landmark Fairmont branded residence development, a leading

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