Page 157 - Integrate ME PR REPORT - MAY 2024

5/21/24, 1:01 PM Integrate Middle East’s second edition starts tomorrow, convening Pro AV and Media community
Visitors to the three-day event will have the opportunity to explore how innovation meets integration in
Pro AV technology on the show floor, as participants present immersive displays, smart control systems,
digital mapping and live event solutions offering vital insights into the future of integrated solutions.

Returning exhibitor Michael Bosworth, Executive Vice President, Enterprise, at Christie, said: “After a

successful exhibition in 2023, we are excited to participate in Integrate Middle East 2024, which, for us,
is an ideal platform to network with AV tech buyers and showcase our integrated solutions. With our
smart technology, which include energy-efficient LED displays and projection, as well as content
management software and image processing to support displays of every size, we empower our

partners and help them to achieve their business goals. Our participation in the event reaffirms our
commitment to delivering exceptional Pro AV solutions and professional services for corporate
installations, immersive experiences, and everything in between.”

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Shawn Zhang, Sales Director MEA of LP Display, said: “Once again, we are honoured to showcase our
innovative offerings at Integrate Middle East 2024, with an aim to educate visitors on emerging trends
such as pixel pitch LED walls, Flip Chip Micro LEDs, and many more digital display solutions. As
trailblazers in this industry, we look forward to exhibiting our advanced solutions for meeting rooms,

control rooms, experience centres, galleries and broadcasting for visualisation, which can revolutionise
the Pro AV sector.”

Additionally, at the second edition of the Integrate Middle East Summit, industry pioneers and thought
leaders from the international Pro Av value chain will convene on May 21-22 to offer insights on MENA

region’s exponential market potential and discuss key industry trends such as the role of AI in music
production; signage for smart cities; digital out-of-home advertising, and the future of experiential visual
content.

Speaker Ameen Insan, Founder of Data is Beautiful, whose pioneering work in data art unveils the
hidden aesthetic essence of complex datasets, amalgamating technology and creativity, stated: “I look

forward to leading the discussion on data art and how it can enhance spaces and brand activations on

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