Page 52 - MOE ENGLISH PR REPORT - JANUARY 2025

To meet these demands, the nation has adopted advanced agricultural technologies that
ensure high-quality local production while reducing reliance on imports.

Vertical farming, a key component of these efforts, offers significant advantages over
traditional agriculture.

These include water savings, reduced land use, and the ability to cultivate crops in
controlled indoor environments.

By implementing these technologies, the UAE not only enhances self-sufficiency but also
achieves competitive quality, cost-effectiveness, and environmental sustainability.

The facility's focus on research and development ensures continuous innovation in
agricultural methods, reinforcing the UAE's position as a global leader in food security and
green technology.

Through initiatives like AeroFarms AgX, the UAE demonstrates its commitment to
advancing the agricultural sector and setting new standards for sustainability and
innovation worldwide.

The fifth season of the ‘World’s Coolest Winter’ campaign, launched under the theme
‘Green Tourism,’ is celebrating the UAE’s successful agricultural tourism destinations.

The initiative, a collaboration between the Ministry of Economy, the National Agricultural
Center, and local tourism bodies, highlights the country’s growing agricultural tourism
sector, focusing on sustainable farming practices and promoting eco-friendly travel
experiences.

The campaign aims to encourage community participation in sustainable agricultural
practices and boost tourism visits to farms and agricultural projects.

This effort is part of the broader domestic tourism strategy, launched by His Highness
Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE
and Ruler of Dubai.

The strategy aims to develop an integrated national tourism ecosystem.

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