Page 94 - AJMAN TOURISM PR REPORT - February 2025

2/18/25, 11:03 AM Ajman Tourism Development Department Prepares for Promotional Tour in the UK to Strengthen the Emirate's Position as a Growi…
tourism sector representatives in the UK and to introduce the outstanding tourism offerings of
the emirate.
The promotional tour will cover several prominent UK cities, including Edinburgh, Newcastle,
Reading, and London where the department’s delegation will visit to build relationships with
local partners and explore opportunities for collaboration in the tourism sector. The meetings
will focus on exploring joint cooperation opportunities, establishing promising strategic
partnerships, and informing tour operators about the experiences and services featured in
Ajman’s promotional plans to attract tourists from the UK and European markets.
Commenting on the tour, His Excellency Mahmood Khaleel Alhashmi, Director General of the
Ajman Department of Tourism Development, said:”Through this tour, we aim to raise awareness
about Ajman as an attractive tourist destination, while exploring new opportunities for fruitful
collaboration and knowledge exchange.” He added, “We seek to sign strategic agreements and
partnerships with tourism representatives in the UK to attract more tourists and visitors to
Ajman, in line with our efforts to establish Ajman as a growing tourism destination in the
European market.”
The UK market plays a vital role in boosting tourism in Ajman, ranking among the top ten source
markets for the emirate. In 2024, the number of visitors from the UK to Ajman recorded a
notable increase of 9%, while the average length of stay grew by 36% compared to the previous
year. The steady growth in British tourist arrivals reflects Ajman’s rising appeal as a preferred
destination for travelers from the UK.
Ajman offers a unique tourism experience, combining pristine beaches, breathtaking natural
landscapes, and rich historical landmarks. The emirate is also home to a selection of high-end
hotels that cater to various visitor preferences.
The promotional tour will be led by His Excellency Mahmood Khaleel Alhashmi, accompanied by
a delegation from the Ajman Department of Tourism Development. Leading hotels from Ajman,
including Ajman Hotel, Fairmont Ajman, Bahi Ajman Palace Hotel, The Oberoi Beach Resort, and
Emirates Airline, will also participate in the tour.

https://thefinanceworld.com/ajman-tourism-development-department-prepares-for-promotional-tour-in-the-uk-to-strengthen-the-emirates-position-as-a-… 2/2