Page 2 - Grandweld PR Report - September 2024
P. 2

MEDIA MONITORING REPORT
                                                   (September 2024)




                                                   Grandweld



               1 Interview was conducted for Grandweld.

               TOTAL VALUE - ENGLISH PRESS RELEASES IN UAE AED.


                English Total                                            AED             30,000


               *English Total Value of Spend 1:4                         AED             120,000

                TOTAL                                                    AED             120,000


               *This calculation is based on the principle that editorial has four times the value of paid-for
               advertising, as surveys have proven that majority of readers tend to believe the veracity of

               editorial is four times more than paid-for advertising.
   1   2   3   4   5   6   7