Page 217 - WORLD OF COFFEE 2024 ENGLISH PR REPORT

1/22/24, 9:47 AM World of Coffee 2024 begins tomorrow at DWTC - Business - Economy and Finance - Emirates24|7
World of Coffee 2024 begins tomorrow at DWTC

Published Saturday, January 20, 2024 By E247

The World of Coffee 2024 is set to kick off tomorrow at the Dubai World Trade Centre (DWTC).

Organised by DXB LIVE, the integrated event management and experiential agency of DWTC, and the International Coffee
Association, the premier event will take place in Za'abeel Halls 4, 5, and 6 of DWTC, with over 1,650 exhibitors and brands from 51
countries, including seven national pavilions.

Visitors will have a unique opportunity to learn about the newest developments, products, and services associated with the coffee
industry during the third edition of the exhibition, which runs until January 23rd, 2024. The exhibition will serve as an ideal platform to
share experiences, knowledge, and ideas with partners, suppliers, and buyers from around the world.

Shouq Bin Redha, Exhibition Manager of World of Coffee Dubai 2024, said, “This global event will highlight the big growth and
development of the UAE’s coffee industry as a whole, particularly in Dubai. Dubai's hosting of this event is a testament to its pivotal
role as a regional and global hub in this sector. We look forward to welcoming exhibitors, visitors, and participants who share the
passion for coffee, and hope that the exhibition will provide attendees with exceptional experiences, interactive events, as well as
opportunities for collaboration and networking.”

Several leading companies and brands from around the world are set to participate in the exhibition. Over 60 percent of these are

companies and brands participating for the third time in a row, including those from Brazil, Colombia, France, Ethiopia, Greece,
Turkey, Switzerland, Netherlands, Sweden, Spain, Romania, Singapore, Qatar, Panama, Oman, Mexico, South Korea, Jordan,

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