Page 220 - WORLD OF COFFEE 2024 ENGLISH PR REPORT

1/22/24, 9:47 AM World of Coffee 2024 to kick off tomorrow with over 1,650 companies and brands from 51 countries
World of Coffee 2024 to kick off tomorrow

with over 1,650 companies and brands from

51 countries

DXB LIVE to organize the largest specialized coffee event in the MENA region

World of Coffee 2024 to kick off tomorrow with over 1,650 companies and brands from 51
countries

Over 60 per cent of participating companies and brands will be attending for the third
consecutive year

Dubai, UAE, 20 January 2024

The World of Coffee 2024, is set to kick off tomorrow (Sunday, January 21, 2024), organised by
DXB LIVE, the integrated event management and experiential agency of Dubai World Trade
Centre, and the International Coffee Association. The premier event will take place in Za’abeel
Halls 4, 5, and 6 of the Dubai World Trade Centre, with over 1,650 exhibitors and brands from
51 countries, including seven national pavilions.

Visitors will have a unique opportunity to learn about the newest developments, products, and
services associated with the coffee industry during the third edition of the exhibition, which runs
until January 23, 2024. The exhibition will serve as an ideal platform to share experiences,
knowledge, and ideas with partners, suppliers, and buyers from around the world.

Shouq BinRedha, Exhibition Manager of World of Coffee Dubai 2024, said: “This global
event will highlight the big growth and development of the UAE’s coffee industry as a whole,
particularly in Dubai. Dubai’s hosting of this event is a testament to its pivotal role as a regional
and global hub in this sector. We look forward to welcoming exhibitors, visitors, and participants
who share the passion for coffee, and hope that the exhibition will provide attendees with
exceptional experiences, interactive events, as well as opportunities for collaboration and
networking.”

Several leading companies and brands from around the world are set to participate in the
exhibition. Over 60 per cent of these are companies and brands participating for the third
time in a row, including those from Brazil, Colombia, France, Ethiopia, Greece, Turkey,
Switzerland, Netherlands, Sweden, Spain, Romania, Singapore, Qatar, Panama, Oman, Mexico,
South Korea, Jordan, Indonesia, India, Georgia, Denmark, Czech Republic, Bolivia, Belgium,
Austria, China, Ukraine, United Kingdom, United States of America, as well as Saudi Arabia.

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