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2/13/24, 11:43 AM Emaar, The Economic City partners with hopOn to launch new ‘Mobility Solutions’ for smart transportation | iHeartEmirates
Emaar, The Economic City partners with hopOn to launch new ‘Mobility Solutions’ for
smart transportation
11 February 2024- Emaar, The Economic City, the master-developer of King Abdullah
Economic City (KAEC), has entered into a strategic partnership with hopOn, a fast-growing
smart city solutions provider for public and shared transportation. This partnership marks a
significant step towards enhancing sustainable mobility solutions – including providing smart
transport and smart parking – with a focus on sustainability and carbon neutrality in line with
Saudi Vision 2030, within the KAEC community.
The official agreement was signed last week in Riyadh by Cyril Piaia, CEO of Emaar, The
Economic City, and Jamil Naji Jamjoom, Co-Founder and CEO of hopOn, in the presence of
Mansour Al-Salem, Managing Director of Emaar, the Economic City alongside other key
representatives, at the two-days Public Investment Fund (PIF) Private Sector Forum.
Under the agreement, KEAC will leverage hopOn’s expertise in mobility solutions to create a
seamless and efficient transportation network within the city, catering to the diverse needs of its
residents and visitors. This includes facilitating last-mile mobility from the Haramain train station
to key districts and destinations in the city, implementing various bus routes, and providing on-
demand busses, e-shutters, and vans, along with options for two-wheel scooters, three-wheel
scooters, mechanical bikes, and electric bikes.
Additionally, innovative smart transport as well as smart on-street and off-street parking
solutions will be integrated, allowing people to book ad-hoc rides and reserve parking spaces
through a smart mobile app. This collaboration underscores KAEC’s commitment to developing
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