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1/22/26, 11:09 AM Motor City to get smart media network through Union Properties, Hypermedia partnership - Campaign Middle East
architecture will serve as iconic entry points to the community, capturing the spirit of movement and speed
while delivering impactful DOOH visibility for advertisers.
According to Hypermedia, these new assets represent the first phase of a broader citywide uplift; one that
brings intelligent, AI-powered media experiences to residents, visitors, and brands, setting a new benchmark
for smart urban communication across Dubai’s key communities.
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