Page 20 - Ajman Department of Tourism, Culture and Media PR REPORT - OCTOBER 2025

Commenting on ADTD’s active participation in GITEX Global 2025, His Excellency Mahmood

Khaleel Alhashmi, Director General of the ADTD, highlighted the Department’s commitment to

fostering digital transformation in the tourism sector and boosting the adoption of advanced
technological solutions that support sustainable development goals and strengthen Ajman’s

tourism economy.

H.E. Alhashmi said: “At the Ajman Department of Tourism Development, we are committed to

providing exceptional tourism experiences to both local and international visitors. We aim to

develop advanced digital services powered by AI and machine learning and explore the latest

technologies in the global market to attain our goals and boost the efficiency and quality of our

services. Through the projects and initiatives showcasing at GITEX Global 2025, we aim to

position our tourism ecosystem as a pioneering example for leveraging data, technology, and

collaboration and create a supporting environment that meets the aspirations of our visitors and

drives the economic and tourism development journey of the emirate.”

Furthermore, ADTD unveiled Ajman’s new tourism website, which is designed as an interactive

AI-powered digital platform to boost visitor experience. Its key features include a smart tourism

assistant, a personalised tourism memory, and landmark recognition via camera service. In
addition, it offers trip planning and future event analytics through smart reports and dashboards

to help decision-makers in designing sustainable events.

The website also includes an inclusive-tourism platform for People of Determination. Through

this integrated and smart platform, ADTD aims to enhance the possibilities of tourism for People

of Determination in Ajman by enabling them to explore accessible hotels, restaurants,

transportation, events, and offers with interactive maps and customised services. It contributes

to promoting inclusive and sustainable tourism in Ajman and positions it as an innovative and

comprehensive destination.