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Destination promotion

Ajman Department of Tourism Development launches roadshow in France
Tatiana Rokou
06.10.2025

Travel Marketing
The Ajman Department of Tourism Development has launched a multi-city roadshow across

France, led by H.E. Mahmood Khaleel Alhashmi, to strengthen partnerships and promote the
emirate’s tourism offerings.

AJMAN, UAE – The Ajman Department of Tourism Development (ADTD) has begun a promotional
roadshow across key French cities, part of its strategy to expand Ajman’s presence in international

tourism markets and strengthen collaboration with the French travel trade. The roadshow, led by
H.E. Mahmood Khaleel Alhashmi, Director General of ADTD, runs until October 10, 2025, with

events scheduled in Nice, Lyon, and Paris.
The initiative aims to deepen partnerships with leading French tour operators, travel agencies, and

hospitality stakeholders while promoting Ajman’s unique blend of nature, culture, and modern
hospitality.

H.E. Alhashmi underscored that the tour goes beyond traditional promotional practices, serving
broader strategic goals to reinforce international cooperation. H.E. Alhashmi said, “Beyond

showcasing a destination, we are highlighting a holistic experience that combines the emirate’s

https://www.traveldailynews.com/travel-marketing/ajman-department-of-tourism-development-
launches-roadshow-in-france/