Page 47 - MAJRA PR REPORT - OCTOBER 2024

10/25/24, 2:52 PM National CSR Fund – MAJRA met with heads of CSR - Health Magazine
Commenting on this, Sarah Shaw, Director of MAJRA, said: We are keen to further strengthen cooperation with
CSR and sustainability committees in all seven emirates and develop joint action plans during the next phase to
achieve CSR goals in the country and implement the best environmental and social standards. This will further
consolidate the UAE’s leading position as the prosperous global community, in light of the objectives of ‘We the UAE
2031.”

“The meetings mark a new step to discuss CSR and sustainability practices’ plans in the country, as well as review
and build on the achievements made in this regard. These meetings have been based on the latest updates on CSR
plans in each emirate, as well as efforts to support collaboration in launching awareness programs that highlight the
necessity to employ CSR and sustainability practices, thereby advancing UAE’s efforts in achieving sustainable
development goals and consolidating its position in CSR regionally and internationally,” she added.

Additionally, the meetings saw an agreement to offer chambers of commerce of all emirates the ‘Impact Seal Project’

package. It also encouraged members to partner with local private sector organizations to further promote this
project. The meeting confirmed that the ongoing efforts to educate and inform these local enterprises about the vital
need for mandated disclosure of CSR activities will continue.

The meetings also decided to develop the ‘Impact Labs’ in collaboration with every emirate’s chambers of commerce
and industry next November. Apart from establishing a framework to identify and acknowledge CSR endeavours, the
discussions also led to the launch of an initiative to include these accolades with the ‘Impact Seal.’ The initiative will
evaluate and assign certain points to the private company profiles, which will enable them to qualify for this
renowned award.

The meetings were held with the main goal of exploring new mechanisms for boosting the involvement of private
enterprises in development initiatives within each emirate. Furthermore, it aimed to direct private sector enterprises
to align their efforts with the national strategy for sustainability and the ‘We the UAE 2031’ vision to attain SDGs.

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