Page 10 - RED PLANET PR REPORT - MAY 2025
P. 10
Press Release
Red Planet Redefines the Future of Food Security in the Region
Abu Dhabi, May 06, 2025: Red Planet, a UAE-founded company committed to redefining the
future of food security and preservation, has officially launched its brand in the UAE,
introducing a bold new vision in the region for long-lasting, nutritious meals made with
advanced technology.
The company harnesses cutting-edge freeze-dry technology to produce high-quality meals that
remain fresh for up to 25 years, without the use of artificial preservatives, colours, or flavours.
Strategically located to serve both local and regional markets, Red Planet produces a wide
range of nutritious meals, including authentic Arabic dishes and flavours inspired by the
distinct culinary traditions of the GCC region, all adhering to Halal standards.
Jassim Al Nowais, Chief Executive Officer (CEO) of Red Planet, said: “With the launch of
Red Planet, we are bringing to life a vision that combines the UAE’s spirit of innovation with
a deep commitment to food sustainability. Our mission goes beyond innovation, it’s about
reinforcing regional food security, empowering humanitarian relief, and preparing for the
challenges of tomorrow - from natural disasters to future space exploration missions. Looking
ahead, we have set ambitious growth plans. Over the next five years, we aim to expand our
operations, diversify our product offerings, and forge strategic partnerships with governments,
humanitarian agencies, military organisations, and space industry leaders to drive food security
worldwide.”
Utilising advanced freeze-drying techniques that remove up to 95 per cent of moisture from
food while preserving taste, nutritional value, and food safety, Red Planet’s solutions are
designed for daily consumption as well as emergency preparedness, providing enhanced
convenience and long-term food security. Furthermore, its products are tailored to meet the
diverse needs of critical sectors, including humanitarian organisations, the armed forces, space
agencies, and other governmental agencies.