Page 8 - Ontegra PR REPORT - March 2024
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Press Release


                Deyaar Facilities Management unveils new brand identity ‘Ontegra’

                                          to embrace tech-driven future


                   •  Company also revealed its plans to launch two voice-based AI-powered assistants,
                       'Techi' and 'Alegra’


               Dubai- March 21, 2024: Deyaar Facilities Management, a leading facility management (FM)

               solutions provider and subsidiary of Deyaar Development PJSC, has announced its rebranding as

               'Ontegra' to embark on a progressive future towards integrated, technology-driven solutions in
               the FM industry. This strategic move aligns with the group’s commitment to enhancing operational

               excellence and setting higher standards through innovation and sustainability.


               In conjunction with its new brand identity, Ontegra will introduce new services, with stronger

               emphasis on utilising artificial intelligence to digitise the company's service delivery. Additionally,
               Ontegra is transitioning to a Microsoft-based system, highlighting its commitment to research and

               development. With the help of direct insights into shifts in consumer demand, the company will
               be better equipped to deliver customer-centric products and services.


               The term ‘Ontegra,’ which is a combination of the words ‘Onward’ and ‘Integration,’ denotes the

               fusion of cutting-edge technology with a commitment to operational excellence. This aligns with

               the company’s commitment to SMART (Sustainable, Methodical, Agile, Reliable, Technology-
               driven) principles and goals of utilising AI and technology to improve customer experiences, and

               guarantee sustainable asset and building management.


               Along with the new brand identity, the company also revealed its plans to introduce two new voice-
               based  AI-powered assistants  'Techi' and 'Alegra’  built on OpenAI’s ChatGPT  in the coming

               months.  Techi is an in-house, multilingual operations assistant that can mimic human

               conversations and perform a variety of tasks like scheduling appointments, preparing quotes,
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