Page 8 - LAMBORGHINI PR REPORT - OCTOBER 2023
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Lamborghini Abu Dhabi & Dubai
Lamborghini Abu Dhabi and Dubai introduce the Huracán
Sterrato in UAE
The first all-terrain super sports car with V10 engine and all-wheel drive makes
its debut in the UAE
UAE, October 26, 2023 – Lamborghini Abu Dhabi and Dubai debuted its much anticipated first all-
terrain super sports car – Huracán Sterrato' – in the UAE.
Raising the benchmark for performance, luxury, and style, this automotive marvel, which was
launched in Lamborghini’s showroom in Dubai, pushes the boundaries of engineering excellence,
seamlessly blending sophisticated design and exceptional power to provide an enriching driving
experience. The car has been designed for optimal driving pleasure even off the asphalt on loose
or dirt surfaces, reinterpreting the very concept of sportiness and emphasising the brand’s guiding
principles of boldness, authenticity and unexpected.
Mr. Rakan Turki, CEO of Lamborghini Abu Dhabi and Dubai, commented: “Our all-new
Sterrato is a true masterpiece that exemplifies our commitment to innovation and unmatched
quality, as well as pushing the limits of sportiness. By unveiling this exceptional sports car, we
intend to break new grounds in the automotive industry with an all-terrain super sports car,
providing and commanding on & off the road., pushing the boundaries of what is possible in the
automotive world and captivating the attention of steadfast automotive aficionados. The car not
only defies the ordinary but also ushers in a new era of exhilarating all-terrain driving pleasure,
embodying the fundamental values of our brand – excellence and authenticity.”
The Huracán Sterrato offers optimised driving dynamics for perfect control in all environments, from
the highway to dirt roads. Compared with the Huracán EVO, the Sterrato comes with an updated
version of the LDVI (Lamborghini Integrated Vehicle Dynamics) system, with specific STRADA and
SPORT calibrations, and bringing the RALLY mode for low-grip conditions to the Huracán line for the
first time.
Mr. Rakan Turki added: “Sterrato embraces the high-speed all-terrain concept and promises an
awe-inspiring journey for drivers. We have uniquely combined the driving experience of a true super
sports car and the fun of driving a rally car, offering elevated levels of exhilaration and driving