Page 348 - SHARJAH AIRPORT PR REPORT - FEBRUARY 2024

Regarding the new participations and additions to this year's festival, Al Musallam

explained that the participation of the guest of honour will be represented in an
exhibition by the museums of Jeju Province (South Korea), which will showcase
Korean heritage through its three sections by highlighting the profession of Jeju

Haenyeo (female divers), displaying valuable museum collections, tools, and clothing
used in the diving occupation, as well as the daily life of the Haenyeo people. There
will also be live performances to explore the beauty and precision of traditional
Korean craftsmanship, noting that these exhibitions are a source of inspiration and

education for the current and future generations on the enrichment of the world’s
cultural history on the land of Sharjah.

This year's edition is unique with a qualitative Kuwaiti participation presented by the
Expo 965 team through a distinctive heritage corner that showcases Kuwaiti cultural
heritage, aspects of manual craftsmanship, as well as inspiring visitors to the platform
by sharing the experience of the team's founder and the owners of personal museums

affiliated with the team.

Additionally, 23 folkloric and Arab community groups as well as international teams

will present 219 artistic shows, with 10 local folk arts being presented on the domestic
front.

The SHD Festival continues to showcase the four local Emirati environments: marine,

bedouin, mountainous, and agricultural, through live interaction with the various
environments and providing information about the daily life of each. Visitors will also

experience the second edition of the "Bakers Alley" corner, as well as "SHD" Cuisine,
displays of traditional Emirati and Korean fashion, "SHD" Stage, various television
and public competitions, the heritage games hall, the house of traditional games, the
Knowledge Oasis for young children that includes a theatre stage and the creators'

store among the contributions of the Hemmah UAE Center for individuals with
determination, the photography corner, and the Heritage Walkway surrounded by
mobile food carts. SHD markets offer a wide assortment of traditional foods, diverse

goods, products from entrepreneurial families, and other items ranging from
traditional cafes to modern ones.

Intensive Efforts to Ensure the Comfort and Safety of the Public

It is worth mentioning that the festival's organising committee has ensured to facilitate
visitor entry and movement to the events, including adding new parking lots around
the “Heart of Sharjah” area to increase the capacity for festival-goers, providing

parking for people with disabilities, and offering premium services parking. "SHD"