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6/28/24, 3:04 PM UAE's Abdullah bin Touq Al Marri Leads Delegation at BRICS Tourism Meeting - The Gulf Observer
During his address, Al Marri emphasized the UAE’s commitment to forging new
pathways for sustainable tourism collaborations that foster economic growth, promote
cultural exchange, and elevate the UAE’s standing as a premier global tourist
destination. This vision is in alignment with the “We the UAE 2031” strategy.

“We are dedicated to working with our BRICS partners to develop a resilient and
sustainable tourism sector,” stated Al Marri. “This includes improving air connectivity
and infrastructure, leveraging the strategic locations of the UAE and BRICS nations,
embracing digital transformation and technology across various tourism sectors, and
sharing best practices to facilitate travel and increase tourism flows among member

states.”

Enhancing Tourism Cooperation

Al Marri highlighted the importance of enhancing air connectivity and infrastructure,
leveraging the strategic locations of the UAE and BRICS countries, and embracing

digital transformation within the tourism sector. He also stressed the significance of
sharing best practices to facilitate travel and boost tourism among member states.

He reaffirmed the UAE’s unwavering commitment to advancing sustainable tourism
initiatives with BRICS members, offering full support to achieve these goals. “The UAE is

actively collaborating with the United Nations World Tourism Organization to
implement the Sustainable Tourism Measurement Framework,” he added, underscoring
the UAE’s proactive role in global tourism sustainability efforts.

The BRICS Tourism Ministers’ Meeting in Moscow provided a platform for member

states to discuss and strategize on sustainable tourism practices, aiming for a
collaborative approach to fostering global development and security through tourism.
The UAE’s participation and leadership reflect its dedication to contributing to and
benefiting from the collective growth of the BRICS nations.

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