Page 43 - Metro Brazil PR Report - March 2024
P. 43

UAE Business: Metro Brazil expands footprint to Saudi Arabia




        Alaa Kara Ali, CEO of Metro Brazil, commented: “Our expansion


        into the KSA market marks a pivotal milestone in our journey.


        This  strategic  step  reaffirms  our  unwavering  commitment  to


        innova on, customer-centricity, and global growth. Our mission


        is to provide unparalleled choices in luxury fashion shapewear,


        tailored precisely to the discerning tastes of customers across


        the  KSA  region.  Thorough  market  research  studies  were



        conducted  by  our  team  of  experts  to  understand  Saudi


        consumers’ demands, preferences, and purchasing habits.






        Ul mate des na on
        “With  a  steadfast  focus  on  technological  innova on,  we  will


        deliver  a  seamless  and  secure  shopping  experience  that


        precisely caters to the unique demands of the market. We look



        forward  to  establishing  the  company  as  the  ul mate


        des na on  for  premium  Brazilian  brands  through  various


        strategic  partnerships  and  investments,  thereby  enriching


        individuals’ confidence.”






        Metro  Brazil’s  research  is  centred  on  customising  online


        shopping experience to successfully meet the expecta ons of


        KSA customers by taking into account the cultural nuances and


        fashion trends as well as incorpora ng local payment methods.




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